
Brand Profile Interface
Brand Accounts
Brand Accounts are verified profiles for organizations, studios, and agencies. They are designed for professional participation and advertising rather than individual content creation.Key Rules & Permissions
To maintain the platform’s user-driven nature, Brand Accounts operate under specific constraints:- Verification: Must pass a mandatory Know-Your-Business (KYB) process.
- Advertising: Full access to Mesi’s central ad engine to run global campaigns.
- Engagement: Can host quizzes, polls, and post official updates.
- Exclusions: Cannot receive engagement rewards, participate in Train2Earn, or upload personal/surprise content.
Communities
Tokenized thematic spaces for creators and fans. Communities on Mesi function similarly to Discord servers but are natively integrated into the blockchain. They allow users to gather around shared interests like Lo-fi Beats, AI Art, or Underground Techno.
Community Interface
Community Features
- Open Creation: Any user can start a community (not limited to creators).
- Governance: Admins can define flexible permissions and access thresholds (KYF).
- Rich Interaction: Dedicated timelines, featured content sections, and reward campaigns.
Community Reward Mechanics
Communities utilize a Community Pool funded by member deposits to incentivize high-quality engagement.1
Engagement
Earn $MESI tokens by liking, commenting, and sharing community-specific posts.
2
Participation
Join mini-campaigns such as trivia contests, surveys, and market research games.
3
Boosting
Lock $MESI tokens within the community to increase your influence and reward weight.

Visualizing Community Reward Flows
Ad-Free Mode ($MESI Token Burn)
Mesi introduces a deflationary utility for the $MESI token through the Ad-Free mechanism. Any member, admin, or sponsor can burn tokens to improve the community experience.| Feature | Benefit |
|---|---|
| Duration | Disables ads within a specific community for 30 days. |
| Engagement Boost | Burning tokens grants the user a weight boost in that community for 7 days. |
| Versatility | This mechanism can also be applied to individual user galleries. |
